As a new Internet marketer, you may have heard that the key to your
moneymaking success lies in your list--and this is the truth. In order for any
Internet marketer to be truly successful in running his or her online
business, they first need to build an extensive list of contacts. These
contacts may not always be first-time customers, but building relationships
with them is critical.
Why? One of the largest expenses for businesses is drawing in customers
and turning them into sales. It takes time, effort, and money to draw in your
customers, have them purchase an item from you, and never come back. If
the customer comes in, but doesn't buy anything, then it's a hit to your
bottom line. Building a list allows you to collect a large number of people
with minimal effort, so you can sell to the same people repeatedly.
Building a list establishes relationships, so you can reach out to your
subscribers again and again, until they convert into paying, and hopefully
returning customers.
As a new Internet marketer, the most important thing you need to learn is
that you must build a list. While there are several parts to building a
successful online business, your list is the single most important aspect, as it
is a major driver of income--and what makes money for you while you
sleep.